Pretty good at bad ideas

Pretty good

at bad ideas

about freksen

Copenhagen-born and raised graphic designer and art director with a deep discomfort when it comes to self-promotional writing.


Anyway…


I work from the belief that the idea is king — preferably rooted in human insight. That I’m able to execute once the idea is in place is best considered a bonus.


I can work alone, but my own company can be painfully boring, so I prefer bouncing ideas around with other talented people.


I’m calm by nature, positive by default, and a world champion in bad ideas. Luckily, a few of them turn out pretty good.